CRM & Marketing Automation Together Can Weave Magic in Business

This post was originally published on Renaissance eCRM’s Blog

 

With today’s complex, fast moving and challenging world, departments working together, in sync with each other, has become indispensable and profitable both. Most enterprises witness their sales and marketing teams to work in coherence with each other, aiming towards the benefit of the organization and maximized RoI. Though both have their own set of objectives to achieve, they need to work as a combined unit, which may seem tough, but is manageable and needful too. The marketing team needs to come up with a greater amount of leads whereas the sales people have to work towards converting them into actual opportunities. These two powerhouses are now growing together and that is what is being reflected in Marketing CRM software. Owing to synchronized processes, there could be enhanced lead management and high end customer data integration. You could acquire exhaustive insight into sales activities via Mobile CRM Solutions.

Though it may sound a tad different, CRM and Marketing Automation are two dissimilar but harmonizing sections that are capable of weaving magic once they amalgamate. Even though they have different goal sets and methodologies, looking at today’s demanding wave, if they work together, there are bound to be dynamic and fruitful results, on the way. CRM with inbound marketing makes a terrific twosome, garnering quality clientele. This wonderful integration will offer enterprises an influential comprehensive solution that will encompass the entire client journey and garner maximum profitability and productivity.

Read more at: How has the Confluence of CRM and Marketing Automation Evolved over These Years?

7 CRM Best Practices that can Help Enterprises Leverage the Optimum

This post was originally published on Renaissance eCRM’s Blog

“Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves – Steve Jobs.”

This is exactly what forms the crux of any good customer relationship management solution. Once you achieve this level, one can say you have the optimum potential to keep your clients happy and satisfied. And the one and only comprehensive, exhaustive and robust solution that keeps your customer yours forever is Enterprise CRM Software. Needless to say, CRM solutions have time and again, showcased their mettle by proving their worth in a diverse set of industry zones, irrespective of the size and nature of business. It has turned out to be the most important link between the enterprise and the customer. Be it sales or marketing, CRM has shown that it is the apt key for getting clients closer to you and ensuring their loyalty. Mobile CRM solutions have been the key to acquire exhaustive insight into sales activities and thereby understand and comprehend the system to its best.

Even with the best of CRM solutions in your foray, there are chances of a poor result or disappointing performance because after all, that is just a solution. What matters most is how best you take care to use it and how well are you prepared to make the most of it. If your preparations and prerequisites are well taken care of, there are no two chances that your solution fails to succeed. And that is where a set of best practices come into picture. Even though there are many, here are some shortlisted ones, which have proven that if taken care of, they act as the power booster in making any CRM solution implementation fruitful and profitable.

Read More at: 7 Key Pointers and Watch your Enterprise Mobile CRM App Succeed

 

 

CRM & Inbound Marketing – A Terrific Twosome Garnering Quality Clientele

This post was originally published on Renaissance eCRM’s Blog

With the passage of time, the one thing that has surely hit all market areas is transformation and rejuvenation of processes and activities. Technologies have turned out supreme solutions to numerous business areas and have now become an integral part of any successful business. Sales and Marketing areas are now knee deep in software solutions that are helping them perform their daily tasks with ease and garner information which till now, has never been even thought of.  Customer Relationship Management is now inevitable if you want a profitable and long lasting business. Sales CRM is a must, come what may. The entire angle of pleasing the customer has changed with innovative methods coming up to keep your customer yours forever.

 

What is more important now is the seamless integration between the two most important segments of any business – Sales and Marketing. Not having a smooth rapport between these two is surely not a good sign for business enhancement. Enterprise CRM Software is the right key to garner paramount partnership between sales and marketing and it surely helps in creating and showcasing a healthy, profitable relationship between internal departments in front of the client so that finally, the customer has a happy nod to business leads. Both departments are dependent on each other, even though they may not agree so. If the client witnesses loopholes in processes of either, there is a sure shot disadvantage which will be perceived.

Read more at: Inbound Marketing – Attracting Clients, the Right Way

Acquire an Exhaustive Insight into Sales Activities via Mobile CRM Solutions

This post was originally published on eCRM Solution’s Blog

“In the world of Internet Customer Service, it’s important to remember your competitor is only one mouse click away.” – Doug Warmer

And, that remains the stand alone reason to keep enterprises on their toes when it comes to increasing and improvising their sales activities. There is so much being written and implemented at various levels in order to achieve the optimum organizational goals like building KPIs, sales strategies, detailed insight into information and much more. If you look at each of this parameter, one common foundation that builds these is the data lying behind it and for sure, the data is the prime ingredient in building any of these sales strategies.

Make your data your pal and it will work wonders for you. Be it any statistics, any report, any strategy – the bag full of data is the one to give you that portion of information and thereby yield your sales activities a great success. Now the big question that organizations always seek an answer for is – how best to churn our own data so as to enhance efficiency and increase productivity in our organization and thereby maximize ROI? The sole key to all these questions is the implementation of an effective and comprehensive Sales Marketing CRM Solution, showcasing a paramount partnership between sales and marketing.

Read more at: Key Performance Indicator Capacities in Mobile CRM Solutions – A Vital Ingredient in Snowballing Sales Happenings

CRM Retargeting – Reach your Customers Online with Offline Data Onboarding

This post was originally published on eCRM Solution’s Blog

Today, Enterprise CRM Software is an indispensable ingredient in the success story and growth of any enterprise. It is tough for any business to prosper in terms of profitability and productivity, without the implementation of a powerful CRM solution and in this customer based era, where there are huge tons of customer related records available, what better than a CRM to manage your clients effectively and efficiently.

Who wouldn’t have a client database? If yes, this innovative trending technology, a marketing technique is for you – CRM Retargeting – an extended arm to our very own CRM mobility solution, adding business value, increasing sales, managing and monitoring profitability and much more. It’s a highly valuable ingredient and lets you perform marketing both online and offline, effectively and flawlessly.

Read More at: How does CRM Retargeting Function as an Innovative Marketing Technique?

Skyrocketing Holiday Sales with Enterprise CRM Software

This post was originally published on eCRM Solutions’ Blog

As the holiday season approaches, there is big bright smile on everyone’s faces and all of us are bombarded with a huge lot of a variety of advertisements, pamphlets, emails, SMS and what not. No doubt, shopping is always a pleasurable priority during these days but sometimes, such a lot of bombardment creates frenzy. Instead, why not plan properly and approach clients much ahead of time to help them plan and shop in advance. With this, neither are they suffocated nor is the marketer tensed of approaching at the last minute. As retailers, there is always a Pandora’s box that is available, which stores the history of all clients – new or old and that acts as a power booster to pump up sales by informing them about the available schemes / upgrades / offers and all. One solution that helps enterprises with extraction and usage of all this information is Enterprise CRM software. It acts as an excellent storehouse of customer information, detailed planner for futuristic activities and perfect monitoring house for all steps further.

Leverage the power of CRM and enhance your holiday sales by a substantial amount. With a thorough analysis of customer sales according their segments, creating individual messages for clients or for a group of related clients, providing orientation to clients with useful information, offering them the best of deals and observing, tracking and monitoring sales growing by leaps and bounds, CRM Mobility Solutions act as a powerful medium during holiday seasons, irrespective of what business you are in.

Read More at: 5 Smart Tips to Ensure Enhanced Holiday Sales with Mobile CRM Enterprise Solutions

eCRM for Lead Generation – A Vital and Indispensible Ingredient

One of the most critical, important yet sometimes overlooked areas of any business, no matter what the domain or geography is, is Lead Generation. If you look at it with open eyes and arms, you will realize the importance that it possesses in generating more revenue and sales in businesses. But somehow there are enterprises that tend to neglect this ingredient majorly because they lack a front ending forum, that helps them deal with leads and help them generate more and more of them. When it comes to the prime objective of any marketing team – getting more sales, the root focus area has to be leads. More leads, more sales. Lead generation and nurturing is the crux behind increased sales and revenue. As rightly said by a renowned American author Zig Ziglar – ‘You are out of business if you don’t have a prospect’, nothing moves forward in business till there are no leads.

And, the single stop solution to augment lead generation to its best is to adapt Custom CRM Software Solutions. These solutions give complete focus to lead generation and make you witness a sure shot boost in revenue and sales, grow your business multi-fold and spend less time over poor quality leads with higher focus on quality rich leads. A CRM tools comes up as a highly useful tool that attempts to simplify and strategize the entire management of business related activities of various sizes and fraternities. It is the right formula to increase your business, gear up sales and enhance decision making along with transparent viewing of what’s happening where and why. Finally, whatever it is – new or existing clients, the sole motto is to make them happy.

Read More At: How can Mobile CRM Solutions Effectively Enhance Lead Generation?

Real Estate CRM Software – The Need for Today

The real estate industry is growing by leaps and bounds, at every nook and corner of the globe. Being one of the most happening industries, it attracts a vast diversified client base and that too, from varied fraternities, including foreign investments, huge corporate houses in the realty sector with higher spending power. No wonder they would expect much better and professional service and information from the real estate developers, even if it means spending an extra amount for it. Both ways round, demand as well as supply is on an increasing spree and that directly hints towards an extrapolating rise in the information database of the entire fraternity.

There are a number of challenges being faced by real estate developers with the increasing availability of different schemes to the end buyers. With different factors such as market segment identification, campaign management, footfall conversion into actual clientele, the key factor that comes out as a demanding area to be referred to, is customer satisfaction, loyalty and retention. And, what else but a comprehensive, efficient and versatile Real Estate CRM software would be the key answer to this!

Read More At: How is Real Estate CRM Software the Prime Key in Augmenting Business and Productivity?

Logistics CRM Software – The Roadmap to Success

Customer Relationship Management is a well-accepted, modern day approach of managing relationships with customers with an intention of strengthening relationships and assuring long term customer engagement. Identification of the real needs of the customers becomes more methodical and the CRM facilitates offering of relevant and useful services to all.

A lot of discussion and grapevine surrounds CRM Software challenging the need to implement it in the first place. Multiple discussions put these concerns at rest and it is an accepted fact that CRM systems are the call of the day across domains and industries including and Logistics CRM Software gains popularity. Big or small, CRM becomes everyone’s cup of tea.

Challenges Faced by Logistics Service Providers

Read More At: Logistics CRM Software – The Roadmap to Success

Manage Clients Efficiently with Renaissance – The Power of One

Originally Published on : Renaissance Enterprise CRM Solution’s Blog

One of the biggest challenges faced by enterprises today – managing multiple clients in parallel and that too, some of them still in the process to be. Of course, technology has always been a great help but there has to be a solution which intelligently, handles the show and one such solutions is a robust Enterprise CRM Software. No longer would mere documents or excel sheets manage clients effectively. There is a vast sea of information beyond which can be extremely useful in not only maintaining existing customer rapport but also generate new leads and convert them seamlessly into clients. Continue reading