CRM & Inbound Marketing – A Terrific Twosome Garnering Quality Clientele

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This post was originally published on Renaissance eCRM’s Blog

With the passage of time, the one thing that has surely hit all market areas is transformation and rejuvenation of processes and activities. Technologies have turned out supreme solutions to numerous business areas and have now become an integral part of any successful business. Sales and Marketing areas are now knee deep in software solutions that are helping them perform their daily tasks with ease and garner information which till now, has never been even thought of.  Customer Relationship Management is now inevitable if you want a profitable and long lasting business. Sales CRM is a must, come what may. The entire angle of pleasing the customer has changed with innovative methods coming up to keep your customer yours forever.

 

What is more important now is the seamless integration between the two most important segments of any business – Sales and Marketing. Not having a smooth rapport between these two is surely not a good sign for business enhancement. Enterprise CRM Software is the right key to garner paramount partnership between sales and marketing and it surely helps in creating and showcasing a healthy, profitable relationship between internal departments in front of the client so that finally, the customer has a happy nod to business leads. Both departments are dependent on each other, even though they may not agree so. If the client witnesses loopholes in processes of either, there is a sure shot disadvantage which will be perceived.

Read more at: Inbound Marketing – Attracting Clients, the Right Way

CRM for Pharmaceutical Companies Recommended as the Finest Pill to Enhance Business

ecrmsolutionsEnterprise CRM Software, Mobile CRM Solution, Pharma CRM Software

This post was originally published on Renaissance eCRM Solution’s Blog

One of most fast paced industry today is the Pharmaceutical industry, where time plays a pivotal role in almost all activities and hence it is primarily important to take care of its sales activities and customer relationships in such a way that they are well managed on time and do not lack behind in terms of timely achievements. The pharma companies, for sure, need an exhaustive solution that takes care of all these functionalities with utmost care and swiftness and what better than a CRM to do this. Keeping your customer yours forever has been the winning mantra for CRM solutions. Pharma CRM solutions have turned out to be the key ingredient in managing and maintaining activities at any pharmaceutical unit, churning out best of sales, profits, productivity and efficiency.

With such stiff competition around, it anyways is a big challenge to bring on profits and best of performance from the stakeholders. But, it goes a step further when we talk about the pharma industry. This industry holds a distinctive need for certain kind of swiftness behavioral difference in operations and that is where a CRM for Pharmaceutical companies can help the best. Difference in timelines of drug sanctioning, dealing of prices for generic drugs, abiding by drug regulation laws, downturns, indirect marketing of their products, time limitation in usage of drugs owing to strict expiry deadlines are some of the many hiccups that this industry faces and need to overcome. Implementation of Pharma CRM software is an established way to effectually acquire insight into sales activities, marketing, customer relationship and much more.

Read more at: 5 Means by Which CRM for Pharmaceutical Companies can Leverage Business

#IWD2017-What Women Really Want!! Do’s & Don’ts for the CRM Guys!!!

ecrmsolutionsCRM Software for SMEs, Mobile CRM Solution

This post was originally published on Renaissance – eCRM Solution’s Blog

Of late, my Linkedin account is flooded with statistics from who’s who of various industries flaunting special offers for women, or the comparisons of women vs men employed by them, or what they intend to do by say 2020 about these ratios if skewed a bit. WhatsApp circulates mushy images glorifying women. My Sunday newspaper has a series of articles on women victimized in various ways, coming out of their shells, fighting it out or even helping other women to speak up.

The advertisements all around for various products & services portray women with stereotyped roles; the hassled mother, the overworked home maker, the pretty hostess and a completely freaked out person at work. The point they make is clear, women deserve a treat or a discount or a trip because they are moms, they are wives, they run the house and they work inspite of all this.

Sympathies are rising, Women’s Day is here!

Women’s Day is Round the Corner for Sure!

Unfortunately, most of the seasonal crusaders disappear soon enough once March goes by, convincing everyone around that women are the abnormal pitiable human beings. I agree it’s a little tricky at times for women, but then no one complained to these activists of sorts.

 

To add to the irritants my software development company suddenly recognizes my womanhood and now I need to give my perspective to our Customer Relationship team to channelize their thoughts to help their customers in engaging women clientele across the spectrum on Women’s Day. Phew!

CRM itself in my opinion outgrows its own shoes and caters to more individuals than one would think, erasing the very thin lines between SFA, CRM and the likes to emerge to a comprehensive ERP itself. Customers, prospects, suppliers, vendors, partners and the quintessential workforce all become equally important ensuring that a comprehensive CRM evolves to streamline relations with contacts, sales, marketing and workflows designed for improved visibilities & collaborations. All this in turn to improve user experiences, efficiencies & productivity to eventually increase sales of enterprises.

What Women Want. Or Better Still, What They Do Not.

Read More at: #IWD2017-What Women Really Want!! Do’s & Don’ts for the CRM Guys!!!

Always my Valentine – Delight your Customers with Mobile CRM Solutions

ecrmsolutionsCRM Software for SMEs, Enterprise CRM Software, Mobile CRM Solution

This post was originally published on eCRM Solution’s Blog

Your customer doesn’t care how much you know till they know how much you care” – Damon Richards. The day to show loved ones you care is right here. Come Valentine’s Day and the globe is trotting around wooing their valentines in the best way possible. Think of business and your clients come up as the first and foremost in the list. After all, you are what you are because of them. So, why not utilize this magical day to woo your clients once again and perk up and ignite the relationship for a strong hold in future! And what better than a Mobile CRM solution to help you skyrocket your business efficiently, easily and effectively.

After all, your clients deserve a world class personalized experience and the Valentine’s Day serves perfectly to it. Looking at the retail peak around this season, it would be wise to aim to capture a huge share of the market depending upon the likings and demands of the customers. Seemingly difficult to handle this on your own, the most lucrative way would be to utilize your customer relationship partner, your Mobile CRM solution – the perfect blend of your business along with customer information, history, sales and marketing strategies, forthcoming demands and detailed insight into customer needs and aspirations.

Read More at:  Tips to entice your Clients, this Valentine’s with Custom CRM Software Solutions

Acquire an Exhaustive Insight into Sales Activities via Mobile CRM Solutions

ecrmsolutionsCRM Software for SMEs, eCRM, Mobile CRM Solution

This post was originally published on eCRM Solution’s Blog

“In the world of Internet Customer Service, it’s important to remember your competitor is only one mouse click away.” – Doug Warmer

And, that remains the stand alone reason to keep enterprises on their toes when it comes to increasing and improvising their sales activities. There is so much being written and implemented at various levels in order to achieve the optimum organizational goals like building KPIs, sales strategies, detailed insight into information and much more. If you look at each of this parameter, one common foundation that builds these is the data lying behind it and for sure, the data is the prime ingredient in building any of these sales strategies.

Make your data your pal and it will work wonders for you. Be it any statistics, any report, any strategy – the bag full of data is the one to give you that portion of information and thereby yield your sales activities a great success. Now the big question that organizations always seek an answer for is – how best to churn our own data so as to enhance efficiency and increase productivity in our organization and thereby maximize ROI? The sole key to all these questions is the implementation of an effective and comprehensive Sales Marketing CRM Solution, showcasing a paramount partnership between sales and marketing.

Read more at: Key Performance Indicator Capacities in Mobile CRM Solutions – A Vital Ingredient in Snowballing Sales Happenings

Paramount Partnership between Sales & Marketing with Custom CRM Software Solutions

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Sales and Marketing go a long way together – Dissimilarly Similar. The importance of both these departments is at times, unseen, with other departments having their own hefty focus. But, the truth lies in the fact that for business to succeed, the modern mantra is to ensure that these two departments work in synergy with each and have a seamless information flow between them and reach an ultimate objective of managing clients efficiently with a comprehensive and robust solution. The integrated working approach with the Sales and Marketing teams is the success mantra behind any enterprising business and to ensure that, the implementation of a Sales Marketing CRM is an inevitable ingredient.

As a known fact, both these teams are interdependent on each other for a variety of information flowing at both ends and hence, in order to generate revenue, it is mandatory for them to work in sync and augment their relationship to yield fruitful results. In order to make them work towards a focused objective, the right solution is the Mobile CRM Solution that will not only align the goals of these two departments but will also synchronize the vision of the rest of the departments as against this duo. Organizations are already using into Mobile CRM to reach customers anywhere, everywhere.

Read more a: 5 Reasons to Implement Mobile CRM Solution for Sales & Marketing Alignment

Manufacturing CRM Software Solutions – A Step Further

ecrmsolutionsCRM Software for SMEs, Manufacturing CRM Software & App

Amongst the industry zones ruling the market, one of the most dominant and omnipresent one is the Manufacturing industry which encompasses about 1/4th of the entire economic circle. Manufacturing, as general as it may seem, could be involving a number of processes and has witnessed a highly visible transformation in the last 20 years. The entire perception has shifted from being a distribution oriented approach to a customer centric one, with full on focus circling around the customer and related likings, choices, dislikes, past history, predictive future and making sure your customer remains yours forever. And hence it has become all the more vital for the manufacturing industry to ascertain beforehand what could be the possible outcome regarding sales forecasting, market conditions, inventory control, product pricing, reporting and dashboards and much more. And what better than the state-of-the-art Manufacturing CRM Software, to wave its magic wand and give away the best of solution to the manufacturing industry, making the entire industry function seamlessly and efficiently.

The traditional methods of marketing are now gone for a toss. Now is the time for modern and sophisticated means of reporting with visually appealing and in-depth dashboards that come along with any scalable custom manufacturing CRM software, with a variety of statistics and information, to assist decision making in the future. Communication between the sales force and the customers become much easier and simplistic.

 

Read More at: How is Manufacturing CRM Solution a Key Success Factor in the Manufacturing Industry?

CRM Retargeting – Reach your Customers Online with Offline Data Onboarding

ecrmsolutionsCRM Software for SMEs, eCRM, Mobile CRM Solution

This post was originally published on eCRM Solution’s Blog

Today, Enterprise CRM Software is an indispensable ingredient in the success story and growth of any enterprise. It is tough for any business to prosper in terms of profitability and productivity, without the implementation of a powerful CRM solution and in this customer based era, where there are huge tons of customer related records available, what better than a CRM to manage your clients effectively and efficiently.

Who wouldn’t have a client database? If yes, this innovative trending technology, a marketing technique is for you – CRM Retargeting – an extended arm to our very own CRM mobility solution, adding business value, increasing sales, managing and monitoring profitability and much more. It’s a highly valuable ingredient and lets you perform marketing both online and offline, effectively and flawlessly.

Read More at: How does CRM Retargeting Function as an Innovative Marketing Technique?

Skyrocketing Holiday Sales with Enterprise CRM Software

ecrmsolutionsCRM Lead Generation and Tracking Software, CRM Software for SMEs, eCRM

This post was originally published on eCRM Solutions’ Blog

As the holiday season approaches, there is big bright smile on everyone’s faces and all of us are bombarded with a huge lot of a variety of advertisements, pamphlets, emails, SMS and what not. No doubt, shopping is always a pleasurable priority during these days but sometimes, such a lot of bombardment creates frenzy. Instead, why not plan properly and approach clients much ahead of time to help them plan and shop in advance. With this, neither are they suffocated nor is the marketer tensed of approaching at the last minute. As retailers, there is always a Pandora’s box that is available, which stores the history of all clients – new or old and that acts as a power booster to pump up sales by informing them about the available schemes / upgrades / offers and all. One solution that helps enterprises with extraction and usage of all this information is Enterprise CRM software. It acts as an excellent storehouse of customer information, detailed planner for futuristic activities and perfect monitoring house for all steps further.

Leverage the power of CRM and enhance your holiday sales by a substantial amount. With a thorough analysis of customer sales according their segments, creating individual messages for clients or for a group of related clients, providing orientation to clients with useful information, offering them the best of deals and observing, tracking and monitoring sales growing by leaps and bounds, CRM Mobility Solutions act as a powerful medium during holiday seasons, irrespective of what business you are in.

Read More at: 5 Smart Tips to Ensure Enhanced Holiday Sales with Mobile CRM Enterprise Solutions

eCRM for Lead Generation – A Vital and Indispensible Ingredient

ecrmsolutionsCRM Lead Generation and Tracking Software, CRM Software for SMEs, eCRM

One of the most critical, important yet sometimes overlooked areas of any business, no matter what the domain or geography is, is Lead Generation. If you look at it with open eyes and arms, you will realize the importance that it possesses in generating more revenue and sales in businesses. But somehow there are enterprises that tend to neglect this ingredient majorly because they lack a front ending forum, that helps them deal with leads and help them generate more and more of them. When it comes to the prime objective of any marketing team – getting more sales, the root focus area has to be leads. More leads, more sales. Lead generation and nurturing is the crux behind increased sales and revenue. As rightly said by a renowned American author Zig Ziglar – ‘You are out of business if you don’t have a prospect’, nothing moves forward in business till there are no leads.

And, the single stop solution to augment lead generation to its best is to adapt Custom CRM Software Solutions. These solutions give complete focus to lead generation and make you witness a sure shot boost in revenue and sales, grow your business multi-fold and spend less time over poor quality leads with higher focus on quality rich leads. A CRM tools comes up as a highly useful tool that attempts to simplify and strategize the entire management of business related activities of various sizes and fraternities. It is the right formula to increase your business, gear up sales and enhance decision making along with transparent viewing of what’s happening where and why. Finally, whatever it is – new or existing clients, the sole motto is to make them happy.

Read More At: How can Mobile CRM Solutions Effectively Enhance Lead Generation?