Enterprise CRM for Telecom Industry – A Perfect Blend

The modern telecommunication industry is functioning as the most essential element in achieving efficient and effective business growth and expansion. It is proving to be the key sector to benchmark the country’s progress and growth. With innovative technologies ruling the world, the telecom industry offers a multitude of service offerings and there are umpteen service providers offering a variety of solutions and services. In order to maximize their productivity and business, the key solution is to implement an end-to-end Electronic Customer Relationship Management (eCRM) solution in the organization, tailored to suit the requirements of the telecom industry, which is sure to give a seamless transformation from a ‘product centric’ enterprise to a ‘customer centric’ one. Major advantages like maximizing customer acquisition and loyalty, improvised client satisfaction, increased revenue, streamlined processes, availability of analytical data and many more are distinctly observed once an ideal and robust eCRM solution is implemented. Continue reading

Enterprise CRM Turns out to be a Boon for the Retail Segment

Enterprise Customer Relationship Management (eCRM) has been spreading its wings all over the globe since the last couple of years and is bent upon stretching its boundaries to enhance beyond simple maintenance and management of customer relationships to include evolvement of business strategies and implementation of policies, processes and technologies. Earlier, the entire focus area used to be the process and now it is totally on the customer. With almost all industrial areas going in for this concept, no wonder, the retail segment, which is one of the most in-demand areas today, has also stuck to eCRM and has benefited in abundance from it. Continue reading

Collaborative Customer Relationship Management CRM Gets an All New Meaning

Collaborative Customer Relationship Management is an innovative concept to maintain trust and enhance conducive associations with customer. This is done by comprehending information collected through several channels of communication with the customer, by different departments of the organization.

The entire ideology propels with the final aim of using collaborative information to improvise client satisfaction ensuring long term engagement.

Classifications of Collaborative CRM

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